Why we built it? Understanding diversity in customer needs and use cases is at the heart of our platform. That's why we’re expanding our customization options with a new feature: AI Professions .
This feature enables you to customize yet another aspect of your AI Assistant's behavior, its 'profession', to ensure it’s aligned with the goals you want to achieve.
Every company possesses a distinct brand voice and a unique relationship with its customers. Websites may also serve a slightly different purpose. Maybe yours is not just about direct sales.
Perhaps you want to prioritize positioning yourself as a field expert and laying the groundwork for long-term relationships. In that case, you don't want to come off as too salesy.
Or maybe it’s just the opposite and you want your AI Assistant to proactively pursue sales and nudge those conversion rates upwards right now.
Four Professions to choose from — make the AI Assistant work towards your exact goals To help you achieve all of the above, we created four AI Professions. Each was designed to cater to specific use cases, ensuring the Assistant's behavior aligns with your goals:
Helpful Assistant: Versatile and available on all Plans. Good for answering general queries .
Customer Support Representative: Ideal for offering caring customer support . AI Assistant will empathetically address inquiries, suggest step-by-step solutions and give information for troubleshooting common issues.
Shopping Assistant : Specially designed for e-commerce . This option enables your Assistant to proactively suggest products and links to product detail pages and move your prospects down the funnel.
Field Expert : For businesses focused on highlighting their expertise . This Assistant acts as a consultant and informative resource, offering detailed responses and expert guidance in a specific field.
Let’s take a look at the below example.
You are running a direct-to-consumer (DTC) e-commerce business selling teeth whitening systems. You have been using an AI Assistant on your website to automate the process of answering customer queries:
The default response would simply direct the user to the refund page However, you realized that many of these interactions present significant opportunities for cross-selling or upselling. You could potentially benefit if the Assistant were more proactive in promoting current offers. To leverage this, you changed its Profession to 'Shopping Assistant’:
But with Shopping Assistant Profession, it tries to turn the tables and goes for a cross-sell Now, it focuses more on sales and actively shares links to relevant products.
This feature represents another step forward in offering you more control over AI. Experiment with these settings, and watch as your AI Assistant evolves into an integral asset, contributing to your business growth and customer engagement just the way you expect.
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